Privacy Policy
Aroplus is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website, make an enquiry, or place an order with us.
This policy applies to all users of the Aroplus website and services.
Who We Are
Aroplus is a UK-based supplier of industrial pumps, compressors, and associated equipment.
If you have any questions about this policy or how your data is handled, you can contact us at:
Email: aroplus@aroplus.com
Information We Collect
We may collect and process the following types of personal information:
Name
Company name
Email address
Telephone number
Billing and delivery address
Enquiry details and correspondence
Order details and purchase history
Payment confirmation details (we do not store full card details)
Website usage data, including pages visited and interactions
IP address, browser type, and device information
Information collected via cookies and similar technologies
How We Use Your Information
To respond to enquiries and provide quotations
To process and fulfil orders
To communicate order updates and service information
To provide customer support
To improve our website, products, and services
To analyse website usage and performance
To send marketing communications where you have consented
To comply with legal and regulatory obligations
Lawful Basis for Processing
Under UK GDPR, we rely on one or more of the following lawful bases to process your personal data:
Contract – where processing is necessary to fulfil an order or enquiry
Legitimate interests – to operate and improve our business without overriding your rights
Consent – where you have explicitly opted in to marketing communications
Legal obligation – where we are required to retain data by law
Marketing Communications
We may send marketing communications about products, services, or updates only where you have opted in or where permitted under applicable law.
You can opt out of marketing communications at any time by using the unsubscribe link in our emails or by contacting us directly.
Service-related communications, such as order confirmations or updates, are not marketing and cannot be opted out of.
Sharing Your Information
We may share your personal data with trusted third parties where necessary to operate our business
Payment service providers
Delivery and logistics partners
IT and website service providers
Analytics and performance tools
We do not sell or rent your personal data to third parties
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, or regulatory requirements.
When data is no longer required, it is securely deleted or anonymised.
Your Data Protection Rights
You have the right to:
Access the personal data we hold about you
Request correction of inaccurate or incomplete data
Request deletion of your personal data
Object to or restrict processing
Request data portability
Withdraw consent at any time where applicable
To exercise your rights, please contact us at aroplus@aroplus.com.
You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO).
Data Security
We take appropriate technical and organisational measures to protect your personal data, including secure servers, access controls, and internal data handling procedures.
While no system can be guaranteed to be completely secure, we take all reasonable steps to safeguard your information.
Cookies
Our website uses cookies and similar technologies to improve functionality and analyse usage.
For full details on how we use cookies and how you can manage them, please refer to our Cookie Policy.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect legal, regulatory, or operational changes.
The most recent version will always be available on this page.
Contact Us
If you have any questions about this Privacy Policy or how your personal data is handled, please contact us at:
Email: aroplus@aroplus.com